A breakdown of all broadcasts sent in the reporting month.
For each individual broadcast, the following data points are available in the Broadcast report:
- Broadcast ID number
- Broadcast text
- Publish date and time
- Broadcast body
- Keywords created in broadcast
- Selected audience for broadcast (All subscribers vs segmented)
- For segmented broadcasts, the tags that were specified for the segment
- Amount of recipients
- Amount of replies
- Engagement rate (recipients divided by replies)